Do your customers KNOW, LIKE, and TRUST YOU?

The AIM of marketing is to get customers to know, like, and trust you.

With that in mind – it’s a little easier to measure the success of your marketing. DO they know you ?  DO they like you?  Do they trust you?

I’ll also throw this out there – you have to be like-able. You have you have to be trustworthy. If you are – then your marketing lets people KNOW this.

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